8 The global brand continued to support charity initiatives, champion diversity in the fashion and sports world, and help its consumers be authentically bold. ellesse donated clothing to In Kind Direct, a UK charity that distributes items to charitable organisations including community projects, child/ youth care and family welfare organisations across the UK. These items provide warmth and protection and support physical and mental wellbeing. It launched a competition to regenerate a local communitys tennis court. Entries were judged and shortlisted by its tennis ambassadors including Paul Jubb, Freya Christie, and wheelchair tennis star and world number one, Alfie Hewett. To celebrate Pride, ellesse collaborated with independent UK streetwear brand Goguy. Together, ellesse x Goguy launched a Teletubbies collection, celebrating the much-loved childrens TV characters. The collection was hosted by Ru Pauls Drag Race queen Baga Chipz MBE and worn by the Teletubbies at Londons Pride parade. ellesse partnered with charity: water to provide clean water access to its communities in India one of its sourcing markets. The organisation works in communities where access to clean water can be as low as 4%. They build piped water systems so people can access clean water in their homes.