This footwear brand champions diversity, It launched Kickers Collective, a 12 inclusivity and doing things a little free-to-enter national ambassador di昀昀erently. It’s also working on ways to programme that o昀昀ered 昀椀ve reduce its environmental impact. up-and-coming young creatives paid work experience and live brief Kickers launched a 100% vegan opportunities to support their career footwear range to o昀昀er parents a journey. Its Kickers Presents platform lower-impact option for their ‘Back also pro昀椀les and supports young to School’ shop without trading talent. quality, price, accessibility or style. It also introduced more recycled It kicked o昀昀 its partnership with the materials into its footwear. See more preloved platform Reskinned, allowing on page 35. its customers to trade in their used footwear for online credit. Reskinned It donated footwear to In Kind Direct, reuse, resell or recycle 100% of a UK charity that distributed the products received. items to children and families at 198 organisations. It planted a tree for every pair of Kickers made in 2022, equating to Continuing its partnership with Show over 1 million trees planted through Racism the Red Card, its Wear Red Eden Reforestation Projects. Day activation increased registrations for the fundraising event. Building on last year’s success, the brand also worked with Pentland Brands’ diversity and inclusion team to run internal anti-racism workshops for employees.