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Innovation of better products Community and social vitality All our brands have a social purpose. Our in-house innovation team works to Infrastructure investments Our budget for corporate responsibility 40 and services supported activities is approximately 1% of our create products that support health, wellbeing and con昀椀dence and solve current social and environmental challenges. We have dedicated product development As we expand our brand portfolio, we business’ overheads. This includes teams to bring these propositions to life. invest in new businesses, infrastructures industry membership costs that focus and services. We continued to invest in on social and environmental sustainability. our India Hub in 2022 with an increase It excludes individual corporate in team resource to increase services responsibility initiatives undertaken provided by the Hub. We also continued by our brands. transitioning Speedo North America into the business. The sourcing landscape and Pentland’s strategy are continuing to evolve. Our teams managing vendor relationships are now based closer to the territories where the vendors are located. Social investment Our positive business strategy puts people at the heart. We channel our support through funding, charity work and individual employee contributions. Pentland Brands gives at least 1% of net pro昀椀t after tax to charitable causes every year through a combination of 昀椀nancial contributions and product donations.

Pentland Positive Business Report - Page 40 Pentland Positive Business Report Page 39 Page 41